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Launched on April 18, 1983, under the name The Disney Channel as a premium channel on top of basic cable television systems, it originally showcased programming towards families due to the availability of home television sets locally at the time. Since 1997, as just Disney Channel, its programming has shifted focus to target mainly children and adolescents between ages 7 and 17. The channel showcases original first-run children's TV series, theatrically-released and original TV films.